Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity
Chic desirability and modern youthfulness lead the way in the new pH15 identity

PH15 is a contemporary fashion brand identity defined by precision, restraint and controlled expression.

The project focuses on a refined and systematic visual language, where typography and composition establish a clear sense of hierarchy and balance.

Minimal interventions and subtle contrasts introduce tension within an otherwise restrained aesthetic, reflecting the duality between structure and fluidity in contemporary fashion.

The identity extends across editorial layouts, digital applications and brand materials, maintaining consistency while allowing controlled variation.

The result is a visual system that positions the brand within a contemporary and elevated fashion context.

Brand Identity / Art Direction / Print / Digital

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